Porsche Is Pivoting Back to Combustion. It Will Cost Them Dearly - Related to porsche, new, will, it, angry
Angry Florida Dealers Sue Scout Over Direct Sales Plan

Scout’s plan to sell its cars directly to consumers is already facing hurdles. A group of Volkswagen and Audi dealers in Florida has filed a lawsuit against Scout, alleging the automaker is already violating the state’s dealer franchise laws, despite not having made any sales. That might not matter in Florida, however.
, state law classifies deposits as a sale. Scout has already accepted over 50,000 deposits for its Terra pickup truck and Traveler SUV. The complaint also alleges that Scout is a “common entity” of Volkswagen of America, which supposedly prohibits the revived brand from establishing an independent direct-to-consumer sales model.
The lawsuit points to the state should prevent Scout from accepting deposits and prevent it from operating in the state. It’ll be up to a judge to decide if Scout is violating the state’s law. Florida allows Tesla and Rivian to sell directly to consumers, but unlike Scout they lack a parent brand with franchised dealers in the state.
Scout has faced threats of lawsuits from dealers in other states. In late December, the California New Car Dealers Association sent a cease-and-desist letter to Scout and VW, claiming the two violated a new California law that prevents direct-to-consumer sales.
Dealer franchise laws aren’t easy to overcome. Each state has its own rules and regulations on how manufacturers can sell cars to consumers, with many preventing direct-to-consumer sales. This leaves new and established automakers facing a patchwork of legal quagmires.
In South Carolina, where Scout is building its factory, it can’t sell directly to consumers. But legislators lately introduced a bipartisan bill that would allow it. Scout introduced the Terra truck and Traveler SUV in October of last year.
Motor1 has reached out to Scout for comment on the new lawsuit. Scout told us that it does not comment on pending or active litigation.
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Continental's New Tire Has Golf Ball Skin

Feast your eyes on the latest tires from Continental, the EcoContact 7 and EcoContact 7 S. As the name points to, the primary mission for these tires is efficiency. To reach that objective, Continental engineers scoured the planet looking for new ideas. Apparently, inspiration struck somewhere on the back nine, as these tires incorporate a key design feature from golf balls, of all things.
The notion is intriguing. Golf balls are dimpled to give them advanced aerodynamic performance, and it's been proven to work. Continental takes that concept and applies it to tires with Aerodimples—hundreds of tiny dimples placed all around the sidewall and the edge of the tread. , this reduces air turbulence behind the tire, allowing it to roll while using less energy. Take that as you will.
Photo by: Continental Photo by: Continental Photo by: Continental.
Dimples aren't the only eco-friendly factors baked into the new tires. The business uses its new Green Chili [website] rubber tread compound, designed specifically for low rolling resistance. On the sport-focused EcoContact 7 S, the compound is tweaked slightly for more grip and superior handling characteristics, notably in wet conditions. The inner sections of the tire use Smart Energy Casing tech that Continental says reduces friction, though specific measurements aren't mentioned. The tread design further contributes to lower rolling resistance while also reducing road noise.
As you might expect, these tires are aimed at electric vehicles, where efficiency is paramount for range. However, they function perfectly fine for combustion-powered vehicles as well. In the European Union, these tires have a Class-A ranking for rolling resistance and Class-B for wet braking and road noise. It's worth noting that these are considered summer-only tires.
It's unknown if Continental will offer the EcoContact 7 or 7 S in North America. They've already been approved for OEM use on Volkswagen, Mercedes-Benz, and BYD vehicles, so we wouldn't be surprised to see it happen.
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Porsche Is Pivoting Back to Combustion. It Will Cost Them Dearly

Porsche, like many other automakers right now, is taking a hard look at the future and reevaluating its plans. Specifically, that means dialing back the electric push in favor of more combustion power. But it's not as easy as flipping a switch. And it won't come without a price.
In Porsche's case, the price could be steep. On February 6, the organization shared some preliminary financial figures for expectations in the coming year. Production expansion and development related to combustion and hybrid powertrains is forecast to cost $831 million. Mind you, that's just for 2025. That figure also includes costs for "battery activities," so it's not entirely a combustion-only expenditure. That noted, new hybrid vehicles do require batteries for specific platforms.
Reversing course back to combustion should see profit margins fall to between 10 and 12 percent, . The business is forecasting a sales revenue of $40-$41 billion.
Last year Porsche revealed it would continue V-8 production for the Cayenne and Panamera beyond 2030. Chief Financial Officer Lutz Meschke told Automotive News Europe the business was further looking into creating hybrid or full combustion versions of vehicles originally slated to be electric only. Porsche's 2025 financial forecast reinforces that statement.
The news comes amid struggles at the automaker to get the next-generation 718 dialed in ahead of its planned launch later this year. The new sports car will forego its mid-engine layout to become an EV, though we can't help wondering if plans are already underway for an ICE companion. The new Cayenne EV is also reportedly delayed, casting doubt on its planned debut for 2026. As for Porsche's best-selling vehicle, the new Macan EV could also gain a combustion-powered version sooner rather than later.
Subaru of America has unveiled the newest model in its expanding hybrid lineup, and it’s been confirmed for an Australian launch in mid-2025.
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Market Impact Analysis
Market Growth Trend
2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 |
---|---|---|---|---|---|---|
8.3% | 10.0% | 10.5% | 11.6% | 12.3% | 12.7% | 12.8% |
Quarterly Growth Rate
Q1 2024 | Q2 2024 | Q3 2024 | Q4 2024 |
---|---|---|---|
10.9% | 11.7% | 12.4% | 12.8% |
Market Segments and Growth Drivers
Segment | Market Share | Growth Rate |
---|---|---|
Connected Cars | 35% | 14.2% |
Autonomous Driving | 22% | 18.5% |
EV Technology | 28% | 21.9% |
Telematics | 10% | 9.7% |
Other Automotive Tech | 5% | 6.3% |
Technology Maturity Curve
Different technologies within the ecosystem are at varying stages of maturity:
Competitive Landscape Analysis
Company | Market Share |
---|---|
Tesla | 16.9% |
Waymo | 12.3% |
NVIDIA DRIVE | 10.7% |
Bosch | 9.5% |
Continental | 7.8% |
Future Outlook and Predictions
The Angry Florida Dealers landscape is evolving rapidly, driven by technological advancements, changing threat vectors, and shifting business requirements. Based on current trends and expert analyses, we can anticipate several significant developments across different time horizons:
Year-by-Year Technology Evolution
Based on current trajectory and expert analyses, we can project the following development timeline:
Technology Maturity Curve
Different technologies within the ecosystem are at varying stages of maturity, influencing adoption timelines and investment priorities:
Innovation Trigger
- Generative AI for specialized domains
- Blockchain for supply chain verification
Peak of Inflated Expectations
- Digital twins for business processes
- Quantum-resistant cryptography
Trough of Disillusionment
- Consumer AR/VR applications
- General-purpose blockchain
Slope of Enlightenment
- AI-driven analytics
- Edge computing
Plateau of Productivity
- Cloud infrastructure
- Mobile applications
Technology Evolution Timeline
- Technology adoption accelerating across industries
- digital transformation initiatives becoming mainstream
- Significant transformation of business processes through advanced technologies
- new digital business models emerging
- Fundamental shifts in how technology integrates with business and society
- emergence of new technology paradigms
Expert Perspectives
Leading experts in the automotive tech sector provide diverse perspectives on how the landscape will evolve over the coming years:
"Technology transformation will continue to accelerate, creating both challenges and opportunities."
— Industry Expert
"Organizations must balance innovation with practical implementation to achieve meaningful results."
— Technology Analyst
"The most successful adopters will focus on business outcomes rather than technology for its own sake."
— Research Director
Areas of Expert Consensus
- Acceleration of Innovation: The pace of technological evolution will continue to increase
- Practical Integration: Focus will shift from proof-of-concept to operational deployment
- Human-Technology Partnership: Most effective implementations will optimize human-machine collaboration
- Regulatory Influence: Regulatory frameworks will increasingly shape technology development
Short-Term Outlook (1-2 Years)
In the immediate future, organizations will focus on implementing and optimizing currently available technologies to address pressing automotive tech challenges:
- Technology adoption accelerating across industries
- digital transformation initiatives becoming mainstream
These developments will be characterized by incremental improvements to existing frameworks rather than revolutionary changes, with emphasis on practical deployment and measurable outcomes.
Mid-Term Outlook (3-5 Years)
As technologies mature and organizations adapt, more substantial transformations will emerge in how security is approached and implemented:
- Significant transformation of business processes through advanced technologies
- new digital business models emerging
This period will see significant changes in security architecture and operational models, with increasing automation and integration between previously siloed security functions. Organizations will shift from reactive to proactive security postures.
Long-Term Outlook (5+ Years)
Looking further ahead, more fundamental shifts will reshape how cybersecurity is conceptualized and implemented across digital ecosystems:
- Fundamental shifts in how technology integrates with business and society
- emergence of new technology paradigms
These long-term developments will likely require significant technical breakthroughs, new regulatory frameworks, and evolution in how organizations approach security as a fundamental business function rather than a technical discipline.
Key Risk Factors and Uncertainties
Several critical factors could significantly impact the trajectory of automotive tech evolution:
Organizations should monitor these factors closely and develop contingency strategies to mitigate potential negative impacts on technology implementation timelines.
Alternative Future Scenarios
The evolution of technology can follow different paths depending on various factors including regulatory developments, investment trends, technological breakthroughs, and market adoption. We analyze three potential scenarios:
Optimistic Scenario
Rapid adoption of advanced technologies with significant business impact
Key Drivers: Supportive regulatory environment, significant research breakthroughs, strong market incentives, and rapid user adoption.
Probability: 25-30%
Base Case Scenario
Measured implementation with incremental improvements
Key Drivers: Balanced regulatory approach, steady technological progress, and selective implementation based on clear ROI.
Probability: 50-60%
Conservative Scenario
Technical and organizational barriers limiting effective adoption
Key Drivers: Restrictive regulations, technical limitations, implementation challenges, and risk-averse organizational cultures.
Probability: 15-20%
Scenario Comparison Matrix
Factor | Optimistic | Base Case | Conservative |
---|---|---|---|
Implementation Timeline | Accelerated | Steady | Delayed |
Market Adoption | Widespread | Selective | Limited |
Technology Evolution | Rapid | Progressive | Incremental |
Regulatory Environment | Supportive | Balanced | Restrictive |
Business Impact | Transformative | Significant | Modest |
Transformational Impact
Technology becoming increasingly embedded in all aspects of business operations. This evolution will necessitate significant changes in organizational structures, talent development, and strategic planning processes.
The convergence of multiple technological trends—including artificial intelligence, quantum computing, and ubiquitous connectivity—will create both unprecedented security challenges and innovative defensive capabilities.
Implementation Challenges
Technical complexity and organizational readiness remain key challenges. Organizations will need to develop comprehensive change management strategies to successfully navigate these transitions.
Regulatory uncertainty, particularly around emerging technologies like AI in security applications, will require flexible security architectures that can adapt to evolving compliance requirements.
Key Innovations to Watch
Artificial intelligence, distributed systems, and automation technologies leading innovation. Organizations should monitor these developments closely to maintain competitive advantages and effective security postures.
Strategic investments in research partnerships, technology pilots, and talent development will position forward-thinking organizations to leverage these innovations early in their development cycle.
Technical Glossary
Key technical terms and definitions to help understand the technologies discussed in this article.
Understanding the following technical concepts is essential for grasping the full implications of the security threats and defensive measures discussed in this article. These definitions provide context for both technical and non-technical readers.