Malaysia Bosch Introduces: Latest Updates and Analysis
Bosch introduces eight new aftermarket products for Malaysia – from battery chargers to spark plugs
Bosch’s Mobility Aftermarket (MA) division has introduced eight new automotive products for the Malaysian market, unveiling these after-market solutions at a product launch late last week.
The range of introductions include the ClearAdvantage TL Wiper, which the corporation says has been engineered for greater durability and quieter wiping action in all-weather conditions. The wiper also elements improved adaptability for use with new Japanese-made vehicle models.
New car batteries were also introduced, including the M42R EFB battery, which has been optimised for use in stop-start vehicles. The 40 Ah battery capabilities a powerful 400 cold cranking amps (CCA) rating and long service durability, having been tested up to 36,000 start-stop cycles.
The range of new C-Line battery chargers have also made their way to Malaysia, with the range-topping C70-B, which succeeds the C7, being the highlight piece. It can charge 12V and 24V lead acid, AGM, GEL, EFB and SLI batteries, and improves on its predecessor by offering a higher maximum charging output of 10A compared to the C7’s 7A. For those looking for something simpler, there’s the C30, which replaces the C3.
Also presented was the EVO range of spark plugs, which is available for a wide range of vehicle models. Touted highlights include a longer service life and optimal performance with the use of iridium pin and platinum plates as well as improved insulation design and nickel coating for enhanced corrosion protection.
The organization’s Mega X6 semi-synthetic and Premium X7 fully-synthetic engine oils in various viscosity grades were also highlighted, as were brake-related elements, from the ENV6 high-performance brake fluid to ceramic brake pads engineered for Malaysian-made vehicles and compound brake discs developed for Continental vehicles. The brand’s portfolio of replacement cabin air filter elements was also on show at the event.
“As a brand that has been trusted for well over 100 years for our industry-leading quality and expertise, we are thrilled to unveil these cutting-edge products and provide our clients with the highest quality components and the latest technological advancements,” showcased Bosch Mobility Aftermarket Malaysia’s country business director, Dillion Goh Kian Chiang.
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Tesla Cybertruck gets Mansory’s Elongation treatment – EV pick-up with lots of carbon-fibre, 26-inch wheels
German tuning house Mansory has presented its customisation programme for the Tesla Cybertruck, which includes a wide range of parts aimed at making the electric pick-up truck even more attention-grabbing.
Starting with the exterior, the modified Cybertruck which the business calls the Mansory Elongation, comes with various carbon-fibre components such as front and rear bumpers, prominent fender flares as well as two rear wings.
end-customers can also option full carbon parts for the front bonnet and “grille,” side mirrors and tailgate, with all items available in several designs and colours. Elsewhere, there is a light bar on the roof and a new set of ‘[website]’ wheels, the latter being 26-inch forged units with an 11-inch width to fit 315/40 profile tyres.
On the inside, the Cybertruck receives full-leather upholstery and trim finished in high-gloss paint or carbon-fibre. These are tailored to the requirements of the customer, which can result in the vibrant cabin seen in this showcase example. The seats, seat belts and floor mats add additional accents come with Mansory lettering embroidered on them for the added visual pop.
Mansory’s Elongation programme only touches upon the Cybertruck’s aesthetics, with the mechanical side of things remaining completely stock. What do you think of the German firm’s work? Do the visual changes make the pick-up truck worse or more effective to look at?
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Honda Malaysia sets sales target of 83,000 units for 2025 – expects growth for its e:HEV hybrid tech
Honda Malaysia has showcased its sales target for 2025, the enterprise stating that it is targeting to sell 83,000 units this year and strengthen its market presence with a projected [website] market share of the total industry volume (TIV).
The sales target for this year, introduced at its annual media gathering this evening, is a modest [website] increase – or 1,400 units – from the 81,600 units the business shifted in 2024, but it is looking to continue holding on to its number one position in the non-national passenger vehicle segment for a 12th consecutive year.
Outgoing Honda Malaysia MD and CEO Hironobu Yoshimura mentioned that while there will still be challenges in the coming year, the corporation remains confident that its internal combustion engine and e:HEV technologies will stay relevant in the market, benefitting from infrastructure readiness, consumer preferences and technological advancements.
The business noted that over the past year, its e:HEV models have gained significant market traction, enough to account for nearly 30% of the country’s total hybrid vehicle sales in 2024, an increase of two percent from 2023. If anything, the automaker is expecting growth in the adoption of hybrid tech this year as more consumers seek out highly-fuel efficient vehicles in the face of the upcoming rationalisation of RON 95 fuel.
As previously indicated, the enterprise mentioned it will be introducing three new models in 2025, with one already on the ground, this being the Civic facelift that was unveiled in January. The e:N1 electric vehicle is also set to make its way in, as presented when the EV was previewed at the 2024 Kuala Lumpur International Mobility Show (KLIMS) last December.
While its identity was not disclosed, the third model should be the HR-V facelift, which is well due in. Beyond this, the organization also mentioned its three-year plan to introduce three new full electric models to the Malaysian market by 2027, but did not provide anything beyond that outline.
In addition to enhancing its product offerings, HM revealed it will continue to improve its sales and after-sales services, which at present is available through its comprehensive network of 104 dealerships across the country.
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Market Impact Analysis
Market Growth Trend
| 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 |
|---|---|---|---|---|---|---|
| 8.3% | 10.0% | 10.5% | 11.6% | 12.3% | 12.7% | 12.8% |
Quarterly Growth Rate
| Q1 2024 | Q2 2024 | Q3 2024 | Q4 2024 |
|---|---|---|---|
| 10.9% | 11.7% | 12.4% | 12.8% |
Market Segments and Growth Drivers
| Segment | Market Share | Growth Rate |
|---|---|---|
| Connected Cars | 35% | 14.2% |
| Autonomous Driving | 22% | 18.5% |
| EV Technology | 28% | 21.9% |
| Telematics | 10% | 9.7% |
| Other Automotive Tech | 5% | 6.3% |
Technology Maturity Curve
Different technologies within the ecosystem are at varying stages of maturity:
Competitive Landscape Analysis
| Company | Market Share |
|---|---|
| Tesla | 16.9% |
| Waymo | 12.3% |
| NVIDIA DRIVE | 10.7% |
| Bosch | 9.5% |
| Continental | 7.8% |
Future Outlook and Predictions
The Malaysia Bosch Introduces landscape is evolving rapidly, driven by technological advancements, changing threat vectors, and shifting business requirements. Based on current trends and expert analyses, we can anticipate several significant developments across different time horizons:
Year-by-Year Technology Evolution
Based on current trajectory and expert analyses, we can project the following development timeline:
Technology Maturity Curve
Different technologies within the ecosystem are at varying stages of maturity, influencing adoption timelines and investment priorities:
Innovation Trigger
- Generative AI for specialized domains
- Blockchain for supply chain verification
Peak of Inflated Expectations
- Digital twins for business processes
- Quantum-resistant cryptography
Trough of Disillusionment
- Consumer AR/VR applications
- General-purpose blockchain
Slope of Enlightenment
- AI-driven analytics
- Edge computing
Plateau of Productivity
- Cloud infrastructure
- Mobile applications
Technology Evolution Timeline
- Technology adoption accelerating across industries
- digital transformation initiatives becoming mainstream
- Significant transformation of business processes through advanced technologies
- new digital business models emerging
- Fundamental shifts in how technology integrates with business and society
- emergence of new technology paradigms
Expert Perspectives
Leading experts in the automotive tech sector provide diverse perspectives on how the landscape will evolve over the coming years:
"Technology transformation will continue to accelerate, creating both challenges and opportunities."
— Industry Expert
"Organizations must balance innovation with practical implementation to achieve meaningful results."
— Technology Analyst
"The most successful adopters will focus on business outcomes rather than technology for its own sake."
— Research Director
Areas of Expert Consensus
- Acceleration of Innovation: The pace of technological evolution will continue to increase
- Practical Integration: Focus will shift from proof-of-concept to operational deployment
- Human-Technology Partnership: Most effective implementations will optimize human-machine collaboration
- Regulatory Influence: Regulatory frameworks will increasingly shape technology development
Short-Term Outlook (1-2 Years)
In the immediate future, organizations will focus on implementing and optimizing currently available technologies to address pressing automotive tech challenges:
- Technology adoption accelerating across industries
- digital transformation initiatives becoming mainstream
These developments will be characterized by incremental improvements to existing frameworks rather than revolutionary changes, with emphasis on practical deployment and measurable outcomes.
Mid-Term Outlook (3-5 Years)
As technologies mature and organizations adapt, more substantial transformations will emerge in how security is approached and implemented:
- Significant transformation of business processes through advanced technologies
- new digital business models emerging
This period will see significant changes in security architecture and operational models, with increasing automation and integration between previously siloed security functions. Organizations will shift from reactive to proactive security postures.
Long-Term Outlook (5+ Years)
Looking further ahead, more fundamental shifts will reshape how cybersecurity is conceptualized and implemented across digital ecosystems:
- Fundamental shifts in how technology integrates with business and society
- emergence of new technology paradigms
These long-term developments will likely require significant technical breakthroughs, new regulatory frameworks, and evolution in how organizations approach security as a fundamental business function rather than a technical discipline.
Key Risk Factors and Uncertainties
Several critical factors could significantly impact the trajectory of automotive tech evolution:
Organizations should monitor these factors closely and develop contingency strategies to mitigate potential negative impacts on technology implementation timelines.
Alternative Future Scenarios
The evolution of technology can follow different paths depending on various factors including regulatory developments, investment trends, technological breakthroughs, and market adoption. We analyze three potential scenarios:
Optimistic Scenario
Rapid adoption of advanced technologies with significant business impact
Key Drivers: Supportive regulatory environment, significant research breakthroughs, strong market incentives, and rapid user adoption.
Probability: 25-30%
Base Case Scenario
Measured implementation with incremental improvements
Key Drivers: Balanced regulatory approach, steady technological progress, and selective implementation based on clear ROI.
Probability: 50-60%
Conservative Scenario
Technical and organizational barriers limiting effective adoption
Key Drivers: Restrictive regulations, technical limitations, implementation challenges, and risk-averse organizational cultures.
Probability: 15-20%
Scenario Comparison Matrix
| Factor | Optimistic | Base Case | Conservative |
|---|---|---|---|
| Implementation Timeline | Accelerated | Steady | Delayed |
| Market Adoption | Widespread | Selective | Limited |
| Technology Evolution | Rapid | Progressive | Incremental |
| Regulatory Environment | Supportive | Balanced | Restrictive |
| Business Impact | Transformative | Significant | Modest |
Transformational Impact
Technology becoming increasingly embedded in all aspects of business operations. This evolution will necessitate significant changes in organizational structures, talent development, and strategic planning processes.
The convergence of multiple technological trends—including artificial intelligence, quantum computing, and ubiquitous connectivity—will create both unprecedented security challenges and innovative defensive capabilities.
Implementation Challenges
Technical complexity and organizational readiness remain key challenges. Organizations will need to develop comprehensive change management strategies to successfully navigate these transitions.
Regulatory uncertainty, particularly around emerging technologies like AI in security applications, will require flexible security architectures that can adapt to evolving compliance requirements.
Key Innovations to Watch
Artificial intelligence, distributed systems, and automation technologies leading innovation. Organizations should monitor these developments closely to maintain competitive advantages and effective security postures.
Strategic investments in research partnerships, technology pilots, and talent development will position forward-thinking organizations to leverage these innovations early in their development cycle.
Technical Glossary
Key technical terms and definitions to help understand the technologies discussed in this article.
Understanding the following technical concepts is essential for grasping the full implications of the security threats and defensive measures discussed in this article. These definitions provide context for both technical and non-technical readers.
electric vehicle intermediate
platform intermediate
hybrid intermediate
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