The Cougar Poseidon Ultra 360 ARGB AIO Cooler Review: Bright Lights, Average Cooling - Related to argb, ultra, cooling, cooler, 5
Kioxia Demonstrates Optical Interface SSDs for Data Centers
A few years back, the Japanese government's New Energy and Industrial Technology Development Organization (NEDO ) allocated funding for the development of green datacenter technologies. With the aim to obtain up to 40% savings in overall power consumption. Several Japanese companies have been developing an optical interface for their enterprise SSDs. And at this year's FMS, Kioxia had their optical interface on display.
For this demonstration, Kioxia took its existing CM7 enterprise SSD and. Created an optical interface for it. A PCIe card with on-board optics developed by Kyocera is installed in the server slot. An optical interface allows data transfer over long distances (it was 40m in the demo, but. Kioxia promises lengths of up to 100m for the cable in the future). This allows the storage to be kept in a separate room with minimal cooling requirements compared to the rack with the CPUs and GPUs. Disaggregation of different server components will become an option as very high throughput interfaces such as PCIe (with 128 GT/s rates) become available.
The demonstration of the optical SSD showed a slight loss in IOPS performance, but. A significant advantage in the latency metric over the shipping enterprise SSD behind a copper network link. Obviously, there are advantages in wiring requirements and signal integrity maintenance with optical links.
Being a proof-of-concept demonstration. We do see the requirement for an industry-standard approach if this were to gain adoption among different datacenter vendors. The PCI-SIG optical workgroup will need to get its act together soon to create a standards-based approach to this problem.
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The Endorfy Fortis 5 Dual Fan CPU Cooler Review: Towering Value
Standard CPU coolers, while adequate for managing basic thermal loads, often fall short in terms of noise reduction and superior cooling efficiency. This limitation drives advanced clients and system builders to seek aftermarket solutions tailored to their specific needs. The high-end aftermarket cooler market is highly competitive, with manufacturers striving to offer products with exceptional performance.
Endorfy, previously known as SilentiumPC. Is a Polish manufacturer that has undergone a significant transformation to expand its presence in global markets. The brand is known for delivering high-performance cooling solutions with a strong focus on balancing efficiency and affordability. By rebranding as Endorfy, the enterprise aims to enter premium market segments while continuing to offer reliable, high-quality cooling products.
SilentiumPC became very popular in the value/mainstream segments of the PC market with their products, the spearhead of which probably was the Fera 5 cooler that we reviewed a little over two years ago and. Had a remarkable value for money. Today’s review places Endorfy’s largest CPU cooler, the Fortis 5 Dual Fan, on our laboratory test bench. The Fortis 5 is the largest CPU air cooler the business currently offers and is significantly more expensive than the Fera 5, yet it still is a single-tower cooler that strives to strike a balance between value, compatibility, and performance.
Specifications Type Air Cooler (Single Tower) Dimensions 159 x 144 x 131 mm (H x W x D).
250-1400 RPM RGB No Supported Sockets Intel: LGA20xx. LGA1700, LGA1200, LGA115x.
AMD: AM5 / AM4 Warranty 6 Years Price $49.
We received the Fortis 5 Dual Fan in a brown cardboard box with schematics and text printed on it. There is a lot of information concerning the cooler printed on all sides of the box, as well as a few marketing catch phrases. Additional cardboard and foam packaging protect the cooler inside the box.
Unboxing the cooler reveals the essential mounting hardware and clear instructions. Without unnecessary parts included. The only item worth mentioning is the syringe of premium Pactum PT-3 thermal paste, with enough amount for at least three applications. The provided mounting hardware supports a broad spectrum of CPU sockets, rendering the Fortis 5 Dual Fan compatible with several Intel (20xx / 1700 / 1200 / 115x) and AMD (AM5 / AM4) processors.
The Fortis 5 Dual Fan cooler is structured around a substantial single-tower design. Measuring 159 mm in height. This dimension ensures compatibility with a wide range of PC cases, from mid-tower to larger ATX designs. Without risking clearance issues that are common with taller coolers. The cooler weighs approximately 800 grams, striking a balance between effective cooling and manageable weight. This design choice is particularly key for consumers concerned about motherboard stress or who frequently transport their systems.
At the core of the Fortis 5's cooling efficiency are its six high-performance copper heat pipes. These heat pipes are designed to efficiently transfer heat away from the CPU, distributing it evenly across the cooler’s large aluminum fin array. The heat pipes are arranged in a way that maximizes the contact area with the fin stack. Which should enhance thermal dissipation while maintaining a relatively compact form factor. The fins are serrated, a method used to reduce air turbulence and noise. A plastic cover shields the top of the fin array, mostly to improve the design’s aesthetics. While it does not feature RGB lighting, a common trend among modern coolers, its clean design appeals to customers who prefer a more understated look. It is critical to mention that the quality of the build is exceptional, meaning there are no flimsy fins or sharp edges anywhere around the cooler.
One of the defining capabilities of the Fortis 5 Dual Fan cooler is its asymmetric dual-fan setup, which includes two Endorfy Fluctus PWM fans (140 mm and. 120 mm). These fans are optimized for static pressure, a crucial factor when pushing air through dense fin arrays. Both fans have a range from 250 to 1400 RPM. The unique serrated blade design of the Fluctus fans is supposed to minimize turbulence and vibration, reducing noise output.
The base of the Fortis 5 is relatively simple, with most of the body made out of aluminum and. A steel brace mounted at its top. The body provides the mechanical strength needed to hold the copper heatpipes together, which are formed to come into direct contact with the CPU. The aluminum part of the base has fins that form a tiny heatsink but will do very little compared to the entirety of the tower. We can notice that the base is shifted towards one side of the tower, which is meant to move the tower away from the RAM slots.
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The Cougar Poseidon Ultra 360 ARGB AIO Cooler Review: Bright Lights, Average Cooling
Cougar, established in 2008, has become a notable name in the PC hardware market, particularly among gamers and enthusiasts. While Cougar might appear to be a relatively recent addition to the industry, it is backed by HEC/Compucase. A veteran in the PC market known primarily for its OEM products. Cougar was created as a subsidiary to focus on developing and marketing high-performance products tailored to the needs of gamers and PC enthusiasts.
Initially. Cougar focused primarily on PC cases, gradually expanding its product lineup as the brand gained recognition. Over the years, Cougar has successfully diversified its offerings to include a wide range of products, from gaming chairs to mechanical keyboards. This strategic expansion has allowed Cougar to establish a strong presence in the gaming hardware market.
In this review, we are focusing on Cougar's latest entry into the liquid cooling market. The Poseidon Ultra 360 ARGB cooler. The Poseidon Ultra 360 ARGB is a high-performance, all-in-one liquid cooler featuring a 360mm radiator and vibrant ARGB lighting. Designed to appeal to both performance enthusiasts and those looking for a visually striking setup. This review will delve into the AIO cooler’s key aspects, cooling efficiency, and noise levels, to determine how it stands up against the competition in the increasingly crowded liquid cooler market.
Cooler Specifications Type All-in-One Liquid Cooler Dimensions 397 x 120 x 52 mm (radiator with fan) Fans 3 x 120 mm HDB Bearing Fans.
2200 RPM (max) RGB Yes (ARGB) Supported Sockets Intel: LGA1700 / LGA1200 / LGA 115x.
AMD: AM5 / AM4 Warranty 5 Years Price $119.
Cougar packages the Poseidon Ultra 360 ARGB cooler in large. Durable cardboard boxes. While the box maintains the firm’s signature black and orange color scheme, it prominently capabilities vibrant images showcasing the RGB lighting capabilities of the cooler. Making it a visually striking package. Inside, the cooler and its components are securely protected by custom cardboard inserts. Ensuring safe transport.
The box contains a rather basic bundle for a premium CPU cooler. Cougar includes the necessary cables for powering the fans and the controller, a single-use dose of thermal compound. And the hardware required for mounting the cooler onto the CPU socket. There is no standalone RGB controller, the cooler requires a compatible motherboard or controller available to function.
The cooler is equipped with three 120 mm fans that feature a unique frame design, blades with convex ridges, and. An advanced hydraulic bearing for improved performance and durability. Although the specific original manufacturer of the fans is not disclosed, the part number is DF1202512FDMN. These fans are outfitted with ARGB LEDs and have a semi-transparent blade and inner ring assembly, which is designed to diffuse the lighting softly, enhancing the overall aesthetic appeal of the cooler.
The Cougar Poseidon Ultra 360 mm ARGB AIO Liquid Cooler.
The Poseidon Ultra 360 ARGB cooler from Cougar maintains a design typical of all-in-one (AIO) liquid coolers, consisting of a single radiator, two hoses. And a block that integrates the CPU contact plate with a compact liquid pump. Cougar went with typical rubber tubing with an external nylon sleeve for added mechanical protection. The fittings are plastic, as is the case with the majority of AIO coolers nowadays.
The radiator in the Poseidon Ultra 360 ARGB follows the standard dual-pass cross-flow design. With fine fins soldered onto thin oblong tubes. This design remains the industry standard for AIO systems due to its superior efficiency within the compact dimensions required and. The temperature variations these coolers manage. The hose connections on the radiator are fixed, which can limit flexibility a little during installation. Cougar designed the radiator to be just 27 mm thick to ensure greater compatibility. However, with the fans included, the entire AIO system still requires at least 52 mm of clearance. Making it essential to install this cooler in a case designed for AIO systems.
Cougar's design efforts are particularly evident in the main block assembly. Except for the contact plate, the rest of the assembly is made of plastic and acrylic. With Cougar making severe efforts to make the block as visually appealing as possible. The top of the block assembly can be removed if turned counterclockwise softly, allowing the user to adjust the logo’s orientation (yes. The large hex screw heads are fake). The 90° hose fittings can swivel, adding some flexibility to the installation process.
The main block assembly aspects a squircle-shaped metallic contact plate made of copper. The plate is not machined to a mirror finish but it is smooth and flat enough. The designer hid the screws holding the cold plate in place behind the plastic cover. No thermal compound is pre-applied, giving clients the option to use their preferred thermal paste. The contact plate is large enough for all the processors this cooler is compatible with.
Cougar has put significant emphasis on RGB lighting with the Poseidon Ultra 360 ARGB. Resulting in an impressive display. The lighting is both vibrant and smooth, effectively diffused by the semi-transparent blades of the fans and the top of the main block. If connected to a compatible motherboard, the cooler will sync with the system’s lighting theme. Note that if the motherboard does not support 5V ARGB LEDs and if there is no other available controller, the lighting of the Poseidon Ultra 360 ARGB will not turn on at all.
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Market Impact Analysis
Market Growth Trend
| 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 |
|---|---|---|---|---|---|---|
| 4.9% | 5.9% | 6.2% | 6.9% | 7.3% | 7.5% | 7.6% |
Quarterly Growth Rate
| Q1 2024 | Q2 2024 | Q3 2024 | Q4 2024 |
|---|---|---|---|
| 6.9% | 7.2% | 7.4% | 7.6% |
Market Segments and Growth Drivers
| Segment | Market Share | Growth Rate |
|---|---|---|
| Semiconductors | 35% | 9.3% |
| Consumer Electronics | 29% | 6.2% |
| Enterprise Hardware | 22% | 5.8% |
| Networking Equipment | 9% | 7.9% |
| Other Hardware | 5% | 5.3% |
Technology Maturity Curve
Different technologies within the ecosystem are at varying stages of maturity:
Competitive Landscape Analysis
| Company | Market Share |
|---|---|
| Apple | 18.7% |
| Samsung | 16.4% |
| Intel | 12.9% |
| NVIDIA | 9.8% |
| AMD | 7.3% |
Future Outlook and Predictions
The Cooler Review Kioxia landscape is evolving rapidly, driven by technological advancements, changing threat vectors, and shifting business requirements. Based on current trends and expert analyses, we can anticipate several significant developments across different time horizons:
Year-by-Year Technology Evolution
Based on current trajectory and expert analyses, we can project the following development timeline:
Technology Maturity Curve
Different technologies within the ecosystem are at varying stages of maturity, influencing adoption timelines and investment priorities:
Innovation Trigger
- Generative AI for specialized domains
- Blockchain for supply chain verification
Peak of Inflated Expectations
- Digital twins for business processes
- Quantum-resistant cryptography
Trough of Disillusionment
- Consumer AR/VR applications
- General-purpose blockchain
Slope of Enlightenment
- AI-driven analytics
- Edge computing
Plateau of Productivity
- Cloud infrastructure
- Mobile applications
Technology Evolution Timeline
- Technology adoption accelerating across industries
- digital transformation initiatives becoming mainstream
- Significant transformation of business processes through advanced technologies
- new digital business models emerging
- Fundamental shifts in how technology integrates with business and society
- emergence of new technology paradigms
Expert Perspectives
Leading experts in the hardware tech sector provide diverse perspectives on how the landscape will evolve over the coming years:
"Technology transformation will continue to accelerate, creating both challenges and opportunities."
— Industry Expert
"Organizations must balance innovation with practical implementation to achieve meaningful results."
— Technology Analyst
"The most successful adopters will focus on business outcomes rather than technology for its own sake."
— Research Director
Areas of Expert Consensus
- Acceleration of Innovation: The pace of technological evolution will continue to increase
- Practical Integration: Focus will shift from proof-of-concept to operational deployment
- Human-Technology Partnership: Most effective implementations will optimize human-machine collaboration
- Regulatory Influence: Regulatory frameworks will increasingly shape technology development
Short-Term Outlook (1-2 Years)
In the immediate future, organizations will focus on implementing and optimizing currently available technologies to address pressing hardware tech challenges:
- Technology adoption accelerating across industries
- digital transformation initiatives becoming mainstream
These developments will be characterized by incremental improvements to existing frameworks rather than revolutionary changes, with emphasis on practical deployment and measurable outcomes.
Mid-Term Outlook (3-5 Years)
As technologies mature and organizations adapt, more substantial transformations will emerge in how security is approached and implemented:
- Significant transformation of business processes through advanced technologies
- new digital business models emerging
This period will see significant changes in security architecture and operational models, with increasing automation and integration between previously siloed security functions. Organizations will shift from reactive to proactive security postures.
Long-Term Outlook (5+ Years)
Looking further ahead, more fundamental shifts will reshape how cybersecurity is conceptualized and implemented across digital ecosystems:
- Fundamental shifts in how technology integrates with business and society
- emergence of new technology paradigms
These long-term developments will likely require significant technical breakthroughs, new regulatory frameworks, and evolution in how organizations approach security as a fundamental business function rather than a technical discipline.
Key Risk Factors and Uncertainties
Several critical factors could significantly impact the trajectory of hardware tech evolution:
Organizations should monitor these factors closely and develop contingency strategies to mitigate potential negative impacts on technology implementation timelines.
Alternative Future Scenarios
The evolution of technology can follow different paths depending on various factors including regulatory developments, investment trends, technological breakthroughs, and market adoption. We analyze three potential scenarios:
Optimistic Scenario
Rapid adoption of advanced technologies with significant business impact
Key Drivers: Supportive regulatory environment, significant research breakthroughs, strong market incentives, and rapid user adoption.
Probability: 25-30%
Base Case Scenario
Measured implementation with incremental improvements
Key Drivers: Balanced regulatory approach, steady technological progress, and selective implementation based on clear ROI.
Probability: 50-60%
Conservative Scenario
Technical and organizational barriers limiting effective adoption
Key Drivers: Restrictive regulations, technical limitations, implementation challenges, and risk-averse organizational cultures.
Probability: 15-20%
Scenario Comparison Matrix
| Factor | Optimistic | Base Case | Conservative |
|---|---|---|---|
| Implementation Timeline | Accelerated | Steady | Delayed |
| Market Adoption | Widespread | Selective | Limited |
| Technology Evolution | Rapid | Progressive | Incremental |
| Regulatory Environment | Supportive | Balanced | Restrictive |
| Business Impact | Transformative | Significant | Modest |
Transformational Impact
Technology becoming increasingly embedded in all aspects of business operations. This evolution will necessitate significant changes in organizational structures, talent development, and strategic planning processes.
The convergence of multiple technological trends—including artificial intelligence, quantum computing, and ubiquitous connectivity—will create both unprecedented security challenges and innovative defensive capabilities.
Implementation Challenges
Technical complexity and organizational readiness remain key challenges. Organizations will need to develop comprehensive change management strategies to successfully navigate these transitions.
Regulatory uncertainty, particularly around emerging technologies like AI in security applications, will require flexible security architectures that can adapt to evolving compliance requirements.
Key Innovations to Watch
Artificial intelligence, distributed systems, and automation technologies leading innovation. Organizations should monitor these developments closely to maintain competitive advantages and effective security postures.
Strategic investments in research partnerships, technology pilots, and talent development will position forward-thinking organizations to leverage these innovations early in their development cycle.
Technical Glossary
Key technical terms and definitions to help understand the technologies discussed in this article.
Understanding the following technical concepts is essential for grasping the full implications of the security threats and defensive measures discussed in this article. These definitions provide context for both technical and non-technical readers.
PCIe intermediate
CPU intermediate
ASIC intermediate
RAM intermediate
platform intermediate
TPU intermediate
interface intermediate
GPU intermediate
SSD intermediate
liquid cooling intermediate
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