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Apple’s AR glasses are coming, but they could be too late for Mac fans - Related to scalpers, late, browser, coming,, apple’s

Apple’s AR glasses are coming, but they could be too late for Mac fans

Apple’s AR glasses are coming, but they could be too late for Mac fans

Mac fans received some bad news a week or two ago. No, it wasn’t that the upcoming MacBook Air has been canned or that prices are doubling on the MacBook Pro. It was that Apple had canceled a plan to release a pair of augmented reality (AR) glasses that would pair with a Mac, giving individuals a brand-new way to use their computer in 3D space.

Sure. It sounds like a pretty niche device. But it could have been an interesting stopgap between the Vision Pro — with its big, bulky design that’s ill-suited to long-term use — and a proper pair of AR glasses that don’t need to be connected to your home computer.

Instead, they’re gone, and. The question now is simple: what’s next for Mac consumers?

In other words, it sounds an awful lot like we’ll have a long wait on our hands before Apple releases its AR glasses. If you want a virtual workspace, complete with as many floating windows as you can manage, your only option is the Vision Pro — and with Apple not expected to launch its glasses until 2027 at the very earliest, things will likely stay that way for years to come.

That’s a problem because while the Vision Pro has many benefits for Mac clients — not least its expandable workspace, impressive processing power and. Superb visuals — it’s still a flawed option for anyone pairing it with one of Apple’s computers.

Take the most basic issue: its size and weight. Considering work is one of its main uses, anyone who wants a virtual workspace will need to use it for hours at a time. Yet countless people have reported that doing so results in uncomfortable neck strain and large prints left on your face. That’s one area where a pair of AR glasses would have a clear advantage.

We’ve heard intermittent rumors that Apple is working on a lighter follow-up to the Vision Pro, and. It could even launch this year. But it’s unlikely to depart too far from the Vision Pro’s established form factor, so I’m not expecting its weight savings to be substantial. Without even a stopgap AR glasses project on the way, we’re going to have to put up with the discomfort for a while longer.

Perhaps this shouldn’t be too surprising. After all, Apple is well known for taking its time and trying to make the best product it can. Rather than rushing to market with a half-baked device that quickly falls flat. Yet perhaps that approach is not the optimal one this time around.

For one thing, the Vision Pro took years of refinement and untold sums of money to develop, yet it is undoubtedly. As Gurman put it, a “flop” that hasn’t sold in anything like the numbers that Apple was likely hoping for. Sometimes, slow and steady doesn’t win the race.

And there’s another issue. While Apple is pacing itself and trying to perfect everything about its AR glasses. Its rivals are already hitting store shelves with popular products of their own. We’re not just talking about risky upstarts and minnow companies either — Meta has released its own AR glasses that have won plenty of plaudits.

Apple isn’t just getting outmaneuvered by the small. Nimble players — even the giants are beating it to the punch. Perhaps I wouldn’t be so worried if we knew Apple planned to imminently launch its own device, but that’s not the case. It risks being left behind by its powerful competitors.

Hopefully, plenty of lessons from the Vision Pro and. Will (eventually) launch something that’s a hit with its individuals. As a Mac fan who’s intrigued by AR’s potential, I’ll be keenly watching from the sidelines. But I just wish Apple would pick up the pace and not leave its Mac individuals waiting in the dark for so long.

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Zotac fights GPU scalpers by selling RTX 50-series cards on Discord

Zotac fights GPU scalpers by selling RTX 50-series cards on Discord

The latest Nvidia graphics cards are impossible to find at retailers, and. You’ll be paying double or triple the already-high price if you try to get one on the secondary market. But Zotac is trying to help out its most loyal end-people by selling directly to them in the US, skipping stores altogether and. Going right to buyers via Discord. It’s a novel approach.

If you’re an old person like me, Discord is sort of like Slack or Microsoft Teams but much more annoying. Though it was . In that sense, it seems like a natural fit for direct sales, if not without a few organizational hurdles to leap.

In a message on its Discord server (spotted by PCMag), Zotac USA representative Bryant says:

“We want to reward real gamers and active members by giving you the chance to secure a slot to purchase a Zotac Gaming GeForce RTX 5080 or 5090 — no bots, no scalpers. Just my fellow gamers.”.

In order to be eligible for the program, you need to be an active member of the Zotac Discord server. The more engagement, the advanced. That seems like a pretty easy way to weed out any new accounts. Those selected will be contacted directly and limited to just one GPU purchase, offered at MSRP. Stock for this program is incredibly low — as of Friday, February 7th, only ten RTX 5080 variants are part of the Discord program. The announcement post has over a thousand likes.

Of course, nothing would stop a lucky winner (winner in the sense that they “win” the chance to give Zotac $1,000+. I suppose) from flipping that high-powered graphics card right away. And while Zotac couldn’t stop them, they’ll be watching and enforcing a zero-tolerance policy for resellers. “All serial numbers are recorded to track and verify purchases. We will publicly expose you if you’re caught.”.

So if someone, say, tried to register their card for the OEM warranty and it didn’t match the identity of the original Discord buyer, they’d be disqualified from any future Discord purchases and. Paraded up and down the server for their naughtiness. (I hope Zotac adds a custom emote reaction, something along the lines of the “SHAME. SHAME!” bell from Game of Thrones.).

Bryant has since walked back their initial zeal. An updated version of the message omits the slightly ominous language, saying instead. “Your Discord username will be on a ban list for future raffles… I apologize. I did not mean to threaten doxxing.” It’s okay, Bryant. I think we all understand a little extra enthusiasm here.

That expressed, it’s a bit of a Sophie’s Choice. Hate on scalpers all you want (and I do!), but if someone offered you a way to instantly make a month’s rent via a quick eBay auction, and all it would cost you is the everlasting scorn of random Discord clients. I don’t think I could blame you.

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Looks like the Edge Browser can’t be uninstalled after all

Looks like the Edge Browser can’t be uninstalled after all

I hate to be the bearer of bad news, but , you won’t be able to uninstall Microsoft Edge from your computer. In an alleged “uninstall” support document, Microsoft doesn’t mention how to uninstall Edge; instead, it tries to convince you why you should keep it.

The uninstall document that Microsoft released is supposed to explain how to uninstall the Edge browser. Still, it only reveals a checklist of supposed advantages over Chrome, which isn’t entirely accurate. The table mentions Vertical Tabs, Copilot, Read Aloud, Designer, Coupons, and VPN.

The document is disappointing since it comes after Microsoft’s well-received privacy updates for Chrome’s incognito mode. Which were a big win for individuals. Therefore, this is a step back for the software giant with this “uninstall” document, something many individuals aren’t going to like.

We’re used to Microsoft trying to get us to use their services, but. This one feels like a low blow. However, a enterprise doing anything it can to try and make you stay isn’t uncommon. For example, when canceling your PlayStation Plus subscription, Sony tries to get you to stay with an offer on a 12-month premium subscription.

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Market Impact Analysis

Market Growth Trend

2018201920202021202220232024
4.9%5.9%6.2%6.9%7.3%7.5%7.6%
4.9%5.9%6.2%6.9%7.3%7.5%7.6% 2018201920202021202220232024

Quarterly Growth Rate

Q1 2024 Q2 2024 Q3 2024 Q4 2024
6.9% 7.2% 7.4% 7.6%
6.9% Q1 7.2% Q2 7.4% Q3 7.6% Q4

Market Segments and Growth Drivers

Segment Market Share Growth Rate
Semiconductors35%9.3%
Consumer Electronics29%6.2%
Enterprise Hardware22%5.8%
Networking Equipment9%7.9%
Other Hardware5%5.3%
Semiconductors35.0%Consumer Electronics29.0%Enterprise Hardware22.0%Networking Equipment9.0%Other Hardware5.0%

Technology Maturity Curve

Different technologies within the ecosystem are at varying stages of maturity:

Innovation Trigger Peak of Inflated Expectations Trough of Disillusionment Slope of Enlightenment Plateau of Productivity AI/ML Blockchain VR/AR Cloud Mobile

Competitive Landscape Analysis

Company Market Share
Apple18.7%
Samsung16.4%
Intel12.9%
NVIDIA9.8%
AMD7.3%

Future Outlook and Predictions

The Apple Glasses Coming landscape is evolving rapidly, driven by technological advancements, changing threat vectors, and shifting business requirements. Based on current trends and expert analyses, we can anticipate several significant developments across different time horizons:

Year-by-Year Technology Evolution

Based on current trajectory and expert analyses, we can project the following development timeline:

2024Early adopters begin implementing specialized solutions with measurable results
2025Industry standards emerging to facilitate broader adoption and integration
2026Mainstream adoption begins as technical barriers are addressed
2027Integration with adjacent technologies creates new capabilities
2028Business models transform as capabilities mature
2029Technology becomes embedded in core infrastructure and processes
2030New paradigms emerge as the technology reaches full maturity

Technology Maturity Curve

Different technologies within the ecosystem are at varying stages of maturity, influencing adoption timelines and investment priorities:

Time / Development Stage Adoption / Maturity Innovation Early Adoption Growth Maturity Decline/Legacy Emerging Tech Current Focus Established Tech Mature Solutions (Interactive diagram available in full report)

Innovation Trigger

  • Generative AI for specialized domains
  • Blockchain for supply chain verification

Peak of Inflated Expectations

  • Digital twins for business processes
  • Quantum-resistant cryptography

Trough of Disillusionment

  • Consumer AR/VR applications
  • General-purpose blockchain

Slope of Enlightenment

  • AI-driven analytics
  • Edge computing

Plateau of Productivity

  • Cloud infrastructure
  • Mobile applications

Technology Evolution Timeline

1-2 Years
  • Technology adoption accelerating across industries
  • digital transformation initiatives becoming mainstream
3-5 Years
  • Significant transformation of business processes through advanced technologies
  • new digital business models emerging
5+ Years
  • Fundamental shifts in how technology integrates with business and society
  • emergence of new technology paradigms

Expert Perspectives

Leading experts in the hardware tech sector provide diverse perspectives on how the landscape will evolve over the coming years:

"Technology transformation will continue to accelerate, creating both challenges and opportunities."

— Industry Expert

"Organizations must balance innovation with practical implementation to achieve meaningful results."

— Technology Analyst

"The most successful adopters will focus on business outcomes rather than technology for its own sake."

— Research Director

Areas of Expert Consensus

  • Acceleration of Innovation: The pace of technological evolution will continue to increase
  • Practical Integration: Focus will shift from proof-of-concept to operational deployment
  • Human-Technology Partnership: Most effective implementations will optimize human-machine collaboration
  • Regulatory Influence: Regulatory frameworks will increasingly shape technology development

Short-Term Outlook (1-2 Years)

In the immediate future, organizations will focus on implementing and optimizing currently available technologies to address pressing hardware tech challenges:

  • Technology adoption accelerating across industries
  • digital transformation initiatives becoming mainstream

These developments will be characterized by incremental improvements to existing frameworks rather than revolutionary changes, with emphasis on practical deployment and measurable outcomes.

Mid-Term Outlook (3-5 Years)

As technologies mature and organizations adapt, more substantial transformations will emerge in how security is approached and implemented:

  • Significant transformation of business processes through advanced technologies
  • new digital business models emerging

This period will see significant changes in security architecture and operational models, with increasing automation and integration between previously siloed security functions. Organizations will shift from reactive to proactive security postures.

Long-Term Outlook (5+ Years)

Looking further ahead, more fundamental shifts will reshape how cybersecurity is conceptualized and implemented across digital ecosystems:

  • Fundamental shifts in how technology integrates with business and society
  • emergence of new technology paradigms

These long-term developments will likely require significant technical breakthroughs, new regulatory frameworks, and evolution in how organizations approach security as a fundamental business function rather than a technical discipline.

Key Risk Factors and Uncertainties

Several critical factors could significantly impact the trajectory of hardware tech evolution:

Supply chain disruptions
Material availability constraints
Manufacturing complexity

Organizations should monitor these factors closely and develop contingency strategies to mitigate potential negative impacts on technology implementation timelines.

Alternative Future Scenarios

The evolution of technology can follow different paths depending on various factors including regulatory developments, investment trends, technological breakthroughs, and market adoption. We analyze three potential scenarios:

Optimistic Scenario

Rapid adoption of advanced technologies with significant business impact

Key Drivers: Supportive regulatory environment, significant research breakthroughs, strong market incentives, and rapid user adoption.

Probability: 25-30%

Base Case Scenario

Measured implementation with incremental improvements

Key Drivers: Balanced regulatory approach, steady technological progress, and selective implementation based on clear ROI.

Probability: 50-60%

Conservative Scenario

Technical and organizational barriers limiting effective adoption

Key Drivers: Restrictive regulations, technical limitations, implementation challenges, and risk-averse organizational cultures.

Probability: 15-20%

Scenario Comparison Matrix

FactorOptimisticBase CaseConservative
Implementation TimelineAcceleratedSteadyDelayed
Market AdoptionWidespreadSelectiveLimited
Technology EvolutionRapidProgressiveIncremental
Regulatory EnvironmentSupportiveBalancedRestrictive
Business ImpactTransformativeSignificantModest

Transformational Impact

Technology becoming increasingly embedded in all aspects of business operations. This evolution will necessitate significant changes in organizational structures, talent development, and strategic planning processes.

The convergence of multiple technological trends—including artificial intelligence, quantum computing, and ubiquitous connectivity—will create both unprecedented security challenges and innovative defensive capabilities.

Implementation Challenges

Technical complexity and organizational readiness remain key challenges. Organizations will need to develop comprehensive change management strategies to successfully navigate these transitions.

Regulatory uncertainty, particularly around emerging technologies like AI in security applications, will require flexible security architectures that can adapt to evolving compliance requirements.

Key Innovations to Watch

Artificial intelligence, distributed systems, and automation technologies leading innovation. Organizations should monitor these developments closely to maintain competitive advantages and effective security postures.

Strategic investments in research partnerships, technology pilots, and talent development will position forward-thinking organizations to leverage these innovations early in their development cycle.

Technical Glossary

Key technical terms and definitions to help understand the technologies discussed in this article.

Understanding the following technical concepts is essential for grasping the full implications of the security threats and defensive measures discussed in this article. These definitions provide context for both technical and non-technical readers.

Filter by difficulty:

CPU intermediate

algorithm

ASIC intermediate

interface

RAM intermediate

platform

platform intermediate

encryption Platforms provide standardized environments that reduce development complexity and enable ecosystem growth through shared functionality and integration capabilities.

API beginner

API APIs serve as the connective tissue in modern software architectures, enabling different applications and services to communicate and share data according to defined protocols and data formats.
API concept visualizationHow APIs enable communication between different software systems
Example: Cloud service providers like AWS, Google Cloud, and Azure offer extensive APIs that allow organizations to programmatically provision and manage infrastructure and services.

GPU intermediate

cloud computing